In an effort to continue to grow and serve the martial arts community, Martial Journal will now accept and publish press releases of a martial arts nature. In order for a press release to be published it must follow the correct format, be relevant, and be legitimate.
Press releases are not advertising, and should avoid the use of embellishment and subjective statements whenever possible. A press release titled “MartialArtsSchoolName Announces Rank Promotions” is appropriate. However, “MartialArtsSchoolName Proudly Celebrates the Grand Achievement of Six Students” is definitely not.
The key is in the subjective vs objective nature. In the first title, these are all objective determinations – the name of the school, the fact that the school is making an announcement, and the fact the school is announcing the rank promotion. The rest of the press release must follow the same format.
Does this make for dry writing? YES. If you want something fancier you can write a standard article for Martial Journal – but it needs to follow the standard rules, and be relevant to the wider martial arts community.
The question, then, is why we’d do this? As this website has grown, the availability of press release postings may help some schools gain legitimacy in their area. By way of us having done what we do for so long, we have gained some credibility, and we simply seek to share that with others. It may also provide an interesting historical record in the future.
Once submitted, we do not contact when a press release has been accepted or rejected.
If you would like to submit a press release, please use this submission form.
Example Press Release
FOR IMMEDIATE RELEASE
River Valley Martial Arts Academy Announces Rank Promotions
Springfield, October 1, 2023 — River Valley Martial Arts Academy has announced the promotion of several students following the successful completion of their rank examinations held on September 30, 2023.
The following students have been promoted:
- Emily Johnson: Promoted to Green Belt
- Michael Smith: Promoted to Brown Belt
- Samantha Lee: Promoted to Black Belt
- Daniel Kim: Promoted to Red Belt
- Olivia Martinez: Promoted to Purple Belt
- William Chen: Promoted to Blue Belt
The examinations assessed proficiency in techniques, forms, and practical applications relevant to each rank. Testing was conducted under the supervision of Head Instructor Master John Davis and a panel of certified examiners.
About River Valley Martial Arts Academy:
Founded in 2005, River Valley Martial Arts Academy offers instruction in traditional Taekwondo, focusing on self-defense, discipline, and physical fitness. Serving the Springfield community, the school provides classes for students of all ages and skill levels.
For more information, please contact:
Linda Thompson
Administrative Coordinator
River Valley Martial Arts Academy
Phone: (555) 123-4567
Email: info@rivervalleymartialarts.com
Website: www.rivervalleymartialarts.com
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